Shopper

Play Studio Group has a complete understanding of how people buy, what influences them, what tools drive the shopping experience, and what barriers they avoid. Our unique approach integrates Shopper Marketing principles from the stage of creating the campaign, to influencing the visual key, to the product claim and the development strategy of the toolkit. We create integrated solutions that include packaging design, conceptualization of digital and mobile shopper marketing, and creative development and realization.

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